One year of emergencies inside a global hotel brand

What a global hotel brand faced in 12 months

From October 2025 through September 2026, a global hotel brand sent 4,426 emergency alerts through Konexus. After excluding 736 tests and drills, that’s 3,690 real alerts, or about 10 every day.

• Outages lead everything. Power, utility and IT outages made up more than a third of all alerts (1,386), far ahead of any other category.
• The threats are wide-ranging. Alerts spanned 24 incident types, from blizzards and earthquakes to bomb threats, protests and human trafficking.
• Life-safety events are routine, not rare. The brand logged 405 alerts tied to deaths or attempted suicides, 288 fires or explosions, 127 bomb threats and 87 attacks or major violent events.
• Preparation pays off. When protests were planned in advance, properties barricaded, sent non-essential staff home and coordinated with police, and the event ended with no damage. After earthquakes, practiced playbooks let properties evacuate, inspect, report and reopen, usually within the hour, with no injuries reported.

The full report breaks down every major incident category and includes the winter storm that put nearly 4,000 hotels on alert.

Recent critical events at U.S. hotels

In just the past three months, U.S. hotels have faced floods, a hurricane, a high-rise fire and multiple shootings:

• Nov 1, 2026. Sedona, AZ: Oak Creek flooding triggered evacuation orders and a statewide emergency, with air crews rescuing people from rooftops.
• Oct 31, 2026. Flagstaff, AZ: A guest fired from a second-floor balcony toward people in a hotel parking lot.
• Oct 9, 2026. Florida Panhandle: Hurricane Isaias made landfall at Category 2, tearing roofs off hotels and leaving roughly 700,000 without power.
• Oct 7, 2026. Laredo, TX: An overnight high-rise hotel fire left only 115 of 203 guests accounted for by morning.

The full report also maps the top threats by region, and answers key questions like:

What are the most common emergencies at hotels?
In one global hotel brand’s 12 months of alert data, power, utility and IT outages were the most common emergency by far, accounting for more than a third of all alerts. Other frequent categories included deaths or attempted suicides, reputational incidents, fires and natural disasters.

How often do hotels face emergencies?
More often than most people assume. One global hotel brand sent 3,690 real (non-test) emergency alerts in a single year, which works out to about 10 a day across its portfolio, spanning 24 different incident types.

How should hotels prepare for severe weather like hurricanes and winter storms?
The most effective approach is advance warning paired with pre-built response plans. Hotels should identify which properties sit in a storm’s path, notify staff and guests early through multiple channels, and run checklist-based playbooks so every property responds consistently.

What is an emergency notification system for hotels?
It’s a platform that lets hotel teams send urgent alerts to staff and guests by SMS, email, voice and push notification, target messages to one property or an entire region, run response checklists, and confirm who is safe during an incident.

What does the Konexus hotel emergency report include?
The two-page report covers six recent critical events at U.S. hotels, top threats by region, a full breakdown of a global hotel brand’s 4,426 alerts by incident type, and case studies on winter storms, planned protests and earthquakes.

See the full picture

Every property will face its next emergency. The report shows what’s coming, where, and how prepared teams handle it with Konexus.